A sharing economy leader with 150 million users across 200+ countries, this company operates a high-volume marketplace where platform integrity is paramount.
Sharing Economy Giant Eliminates ≈$300K in Daily SMS Toll Fraud
A sharing economy leader with 150 million users across 200+ countries, this company operates a high-volume marketplace where platform integrity is paramount.
≈$300K
eliminated daily in SMS toll fraud
≈$100M
potential annual savings
724
unique abusive devices identified
THE CHALLENGES
Low-and-Slow SMS Abuse: Sophisticated fraudsters exploited SMS workflows by triggering one-time passwords (OTPs) to premium-rate numbers to collect payouts from colluding carriers. Global SMS Toll Fraud was measured at $300K during just one 12 hour period where Arkose Titan was not engaged.
Human-Driven Threats: Attacks primarily originated from humans or human fraud farms—rather than bots—making them notoriously difficult for standard technology to detect.
Inadequate Legacy Systems: The company’s internal device identification and previous vendor solutions failed to surface the “low-volume” fraud blending with legitimate traffic.
THE ARKOSE TITAN SOLUTION
Deterministic Risk Signals: Leveraged the unified Arkose Titan Platform to gather reliable risk data, providing full visibility into suspicious device behavior.
Arkose Device ID Integration: Implemented Arkose Device ID into the SMS flow to provide deterministic signals and rich device identification data whenever a user requests an OTP.
Multi-Layered Platform Approach: Leveraged Arkose Titan which includes both Arkose Device ID and Arkose Bot Manager to create a unified defense against both automated volumetric attacks and human-initiated fraud.
Contextualized Data Intelligence: Delivered detailed data directly to the customer's internal teams, allowing them to distinguish between recognized devices and high-risk activity.
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Empowered the company to take targeted action against fraud without disrupting the experience for its 150 million genuine users.
BUSINESS RESULTS
Massive Savings: By blocking an estimated $300,000 in SMS toll fraud daily, annual savings could approach $100 million.
Detection of Human Fraud Farms: Uncovered specific high-volume patterns including one device requesting 140 OTPs in a single hour, suggesting organized fraud farm activity.
Global Threat Visibility: Pinpointed 724 unique abusive devices operating from known SMS toll fraud hotspots, including Egypt, Singapore and Pakistan.
Data-Driven Control: Empowered the company to take targeted action against fraud without disrupting the experience for its 150 million genuine users.
Block bad traffic. Welcome good humans and good agents.
