SOLUTION BRIEF

Arkose Response

Challenge-response that stops bots and sabotages attackers' ROI

Arkose Labs Enforce Solution Overview

The Arkose Labs platform delivers targeted enforcement challenges that accurately distinguish between authentic users, malicious humans, and bots. This is informed by Arkose Detect, the integrated risk engine which triages traffic based on its risk profile, and ensures that the vast majority of good users proceed unchallenged.

The challenges gradually increase in difficulty depending on the associated risk of the user. Ultimately, this makes fraudsters expend a large amount of time and energy and makes it inefficient to clear challenges at scale. Since increasing costs diminish the profitability of the attacks, fraudsters are compelled to stop. That’s how we bankrupt the business model of fraud.
Our proprietary challenges are designed with the customer experience as a top priority. Most good users will not see challenges, but those who do will only have to solve a simple and fun puzzle that takes mere seconds. This eliminates large-scale fraud attacks, while delivering improved customer throughput rates.

Challenge Types

Challenges are tailored to the risk profile, which is determined in real time by the integrated decision engine, Arkose Detect. Challenge types include:

Welcome to the Internet:

Welcome to the Internet:

An introductory challenge to assess the legitimacy of a new user the first time they are seen on the Arkose Labs network.

Acid Test

Acid Test

Distinguishes between a trained bot and a human with a test that uses new images and puzzle types which cause all automated processes to instantly fail.

Sweatshop Challenge:

Sweatshop Challenge:

Presented to traffic which passes the acid test, such as traffic from a click farm.
Malicious humans are often distinguished from authentic humans through activity much slower or faster than typical. This challenge deliberately wastes the time and resources of the sweatshop, making it unprofitable.

Basic Bot Challenge

Basic Bot Challenge

Identifies basic automated attacks and presents challenges that bots cannot pass to eliminate this traffic.

Trained Bot Challenge:

Trained Bot Challenge:

Presented to traffic which fails the acid test. Arkose Labs then presents a more complex challenge to root out sophisticated automated attacks.

Proof of activity:

Proof of activity:

Even when users do not see challenges, Arkose Detect is working in the background to test devices for certain capabilities, for example the ability to execute Javascript or log cookies.

The Arkose Advantage

Arkose attack response addresses both automated and human-driven fraud, causing bots to fail and sapping the time and
resources of fraudsters.

User experience is front and center

User experience is front and center

with challenge completion rates for first-time good users 95% or above.

Human attackers

Human attackers

see increasingly complex challenges, which increases the time required for fraudsters and wastes their resources when trying to clear challenges at scale.

Seamless integration with Arkose Detect,

Seamless integration with Arkose Detect,

a dynamic risk engine, ensures that the vast majority if good users proceed unchallenged.

Innovative challenges

Innovative challenges

increase in difficulty depending on the associated risk of the user.

Machine learning vulnerability analysis

Machine learning vulnerability analysis

and testing by whitehat hackers ensure that challenges cannot be solved or circumvented en masse through automation.

Bespoke and brand-integrated challenges

Bespoke and brand-integrated challenges

which ensures a seamless customer experience and has been proven to increase good customer throughput by 5-10%. Roll the Ball Puzzles cause automated attacks to fail, but are simple for humans to solve, with completion rates as high as 99%.

Proven User-Friendly Fraud Prevention

Roll the Ball

Roll the Ball

Puzzles cause automated attacks to fail, but are simple for humans to solve, with completion rates as high as 99%.

Spiral Puzzle

Spiral Puzzle

Gradually more complex challenges for higher risk levels eliminate fraud with a 95%+ completion rate for first-time users.

Accessibility

Accessibility

Arkose Labs provides audio challenges for the visually impaired and over 100 languages are supported.

Conclusion

Arkose Labs offers the optimal balance between user experience and protection against fraud and abuse in all its forms. Sophisticated analysis from Arkose Detect ensures that the vast majority of good users proceed unchallenged and informs the response orchestration engine of how to challenge high-risk traffic. The entire design philosophy puts human completion rates first and foremost. However, this targeted friction is highly effective at undercutting the financial incentives behind fraud as it saps their time, money and resources. This is a fundamental shift in fraud prevention, helping businesses across industries eliminate fraud long term.

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Accounts protected by Arkose Labs are 2.5x more expensive for fraudsters to purchase. Request a demo of our fraud deterrence platform to see how!

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